ALM Unifies Divisions, Delivering Greater Value Across Customer-Focused Platform
Full Integration of Competitive Capabilities Enables ALM to Provide Holistic, Customized Solution for Business Professionals
New York, NY—January 14, 2016—ALM has integrated its information and intelligence capabilities to better serve business professionals in highly complex industries. The firm has launched ALM.com (https://www.alm.com) as a unified portal through which its readers and marketers can access news, analysis, practical guidance, data, research reports, events and advanced marketing services that can help them overcome business challenges and engage more effectively with the professional community.
“In accordance with our deep understanding of our customers’ daily workflows and specialized needs, we have unified our multiple divisions to deliver greater value across our expanded platform,” said Bill Carter, CEO of ALM. “Business professionals make thousands of decisions every day, and ALM provides easy access to a broad spectrum of essential digital data, news and insights that empower them to make smart choices.”
As part of ALM’s company-wide initiative to deliver more value to its readers and marketers, the firm has organized around three pillars. Each pillar is underpinned by content-sharing among ALM’s consulting, insurance, finance, legal and real estate channels. The three pillars, listed below, combine to create a customized, holistic solution for the more than 6 million business professionals in the ALM network.
- ALM Discover:
The discovery of trends and new ideas help move businesses forward. ALM’s news, analysis and guidance—all created and vetted by experts in the consulting, insurance, finance, legal and real estate industries—provide digital, data-driven intelligence that customers need to take their businesses to the next level.
ALM’s websites are visited by 30 million business professionals, and generate 96 million page views, each year. ALM continues to strengthen its global content available to customers, having acquired Legal Week from Incisive Media earlier this month and China Law & Practice from Euromoney in August 2015.
- ALM Connect:
Content and intelligence are important, but they can’t propel businesses forward by themselves. ALM’s market-leading events enable business professionals to connect face-to-face with industry peers who can help them grow their companies. The complete ALM events calendar is available at http://at.alm.com/eventscalendar
ALM’s advanced marketing solutions—including custom research, content development and syndication, tailored targeting and bespoke events—help marketers leverage their unique positioning to reach business leaders and key decision-makers across enterprises in the consulting, finance, insurance, legal and real estate fields. This video demonstrates how ALM’s marketing solutions meet marketers’ needs: http://at.alm.com/mktgsolutionsvideo
- ALM Compete:
ALM recognizes that its customers need to be able to harness their insights and connections to successfully navigate today’s ever-changing business environment. ALM’s data analytics, research and insights empower readers and marketers to anticipate competitive moves and conquer business challenges.
ALM Intelligence provides decision-makers in the management consulting, legal and insurance industries with a variety of products to help them answer tough questions and assess growth opportunities. The ALM Intelligence portfolio includes Consulting Provider Guide, Consulting Market Outlook, ALM Legal Intelligence, Judicial Perspectives and Judy Diamond Associates.
By leveraging the full spectrum of ALM capabilities and products through a unified platform, ALM’s customers become empowered to make intelligent decisions that lead to stronger, more targeted engagement with their respective audiences—and, ultimately, to long-term growth.
“Law and regulation are at the foundation of all industries in which our readers and marketers work, whether they are professionals in insurance, real estate, finance, consulting or legal,” said Molly Miller, Chief Content Officer and Chief Marketing Officer at ALM. “We are now able to bring together information and insights from across our channels to support the long-term objectives of our readers and marketers in these highly complex, and in many cases highly regulated, industries. At the same time, this initiative enables us to continue to produce the comprehensive and insightful journalism that our customers have come to expect.”
An example of a new ALM offering that leverages the firm’s unified capabilities to benefit readers and marketers is ALM cyberSecure. This annual cross-industry event and newsletter solution helps business leaders translate their risk management preparedness and response strategies into a competitive advantage. Details about the 2016 ALM cyberSecure event series, including expansion into the UK market, will be announced soon.
ALM, an information and intelligence company, provides customers with critical news, data, analysis, marketing solutions and events to successfully manage the business of business. ALM serves a community of over 6 million business professionals seeking to discover, connect and compete in highly complex industries. Please visit www.alm.com for more information, and visit www.alm.com/events/ to learn about our upcoming events. Please follow us on Twitter at @ALMGlobal_.