The COVID-19 pandemic has created a world of uncertainty for the legal profession. While certain practice areas will experience increased demand as a result of the uncertainty, law firms, ALSPs, and Legal Departments will likely continue with a measured approach to new spending.
Whether you are an experienced external business development professional, or an experienced law firm business professional, tightened law firm budgets present a challenge for generating buy-in and moving initiatives forward. So what is the best way to articulate the message and create the buy-in necessary to move the ball forward? This is where the effective use of data becomes an essential tool for demand creation.
On May 20th, join internationally-acclaimed sales development coach Samantha McKenna and ALM’s Patrick Fuller as they present on techniques and strategies to leverage data to drive revenue generation and buy-in during times of uncertainty. This webinar will primarily feature data from ALM Intelligence’s Legal Compass.
Sam McKenna is the founder of #samsales Consulting, based in Washington, DC. #samsales clients include both early-stage and tenured companies looking to facilitate growth and bust plateaus, in addition to law firms and individuals. Patrick Fuller is the VP & GM of ALM Intelligence. ALM Intelligence serves law firms, legal departments, legal solutions providers, recruiters, and consultants.