The focus has shifted from Big Data to Smart Data as companies realize the potential is in how you use the data, and not how much data you have. Technology advances are a key contributor to this realization. With artificial intelligence, sophisticated automation and the Internet of Things data can be used in ways not possible 18 months ago. These influences are also changing the demand for and delivery of consulting services. Clients are becoming more sophisticated in their consumption of consulting services – from how they define the problem, to how the services are provided. There is less of an appetite to spend 6 months developing a strategy. Clients want agility and to realize results quickly.

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